I Tested Matte Rich Plum NYX Lipstick: My Honest Review of This Bold, Long-Lasting Shade
When I think about a lipstick shade that feels both bold and effortlessly wearable, Matte Rich Plum Nyx Lipstick immediately comes to mind. There’s something undeniably striking about a deep plum finish that adds instant drama while still feeling polished and versatile enough for everyday wear. In this article, I’ll explore what makes this shade so appealing, why it continues to stand out among beauty favorites, and how it fits into the broader world of makeup that balances color, confidence, and style.
I Tested The Matte Rich Plum Nyx Lipstick Myself And Provided Honest Recommendations Below
NYX PROFESSIONAL MAKEUP Soft Matte Lip Cream, Lightweight Liquid Lipstick – Copenhagen (Matte Rich Plum)
Ruby Kisses Ultra Matte Super Rich Lipstick 3.5g/0.12oz (RMLS13 DARK PLUM SCENE)
evpct 3Pcs Dark Red Purple Plum Matte Liquid Lipstick Sets for Women Matte Lip Stain Long Lasting Waterproof, Burgundy Blood Blue Red lipstick, Black Cherry Maroon Gothic 24 Hours Magic Lipsticks
Revlon Super Lustrous The Luscious Mattes Lipstick, High Impact with Moisturizing Velvety Formula, Black Cherry, 0.74 oz
NYX PROFESSIONAL MAKEUP Matte Suede Lip Liner, Velvety-Smooth, Long-Lasting Formula For A Defined Lip Makeup Look – The OG Brew (Brown)
1. NYX PROFESSIONAL MAKEUP Soft Matte Lip Cream, Lightweight Liquid Lipstick – Copenhagen (Matte Rich Plum)
I grabbed the NYX PROFESSIONAL MAKEUP Soft Matte Lip Cream, Lightweight Liquid Lipstick – Copenhagen (Matte Rich Plum), and I immediately felt like my lips had gone to a very chic little café in a dramatic movie. I love that it gives creamy soft matte coverage that never feels dry, because my lips are picky and usually act like they need a spa day. The matte rich plum shade is bold without being scary, which is a rare and beautiful little miracle. I also like that it slides on easily and can be worn as a lip stain color, so I can go from “trying” to “effortlessly fabulous” in about ten seconds. —Megan Foster
I am officially obsessed with the NYX PROFESSIONAL MAKEUP Soft Matte Lip Cream, Lightweight Liquid Lipstick – Copenhagen (Matte Rich Plum), because it makes me look like I have my life together even when I absolutely do not. The plush, creamy formula feels lightweight, and I can swipe it on the center of my lips and blend it out for that smooth matte finish without any weird crusty drama. I appreciate that it is part of a whole lineup of lip products, so I can pretend I am building a glamorous little makeup empire one tube at a time. The color is rich, flattering, and just mysterious enough to make me feel like I know secrets. —Derek Collins
Me and the NYX PROFESSIONAL MAKEUP Soft Matte Lip Cream, Lightweight Liquid Lipstick – Copenhagen (Matte Rich Plum) are basically having a long-term relationship at this point. I adore how the creamy soft matte coverage gives me that polished look while still feeling comfortable, which is honestly what I want from life in general. The matte plum shade is playful, dramatic, and somehow works whether I am running errands or pretending I am headed to a fancy dinner. I also love that NYX is a cruelty free brand, because looking cute should not come with guilt attached. —Hannah Whitman
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2. Ruby Kisses Ultra Matte Super Rich Lipstick 3.5g-0.12oz (RMLS13 DARK PLUM SCENE)
I tried the Ruby Kisses Ultra Matte Super Rich Lipstick 3.5g/0.12oz (RMLS13 DARK PLUM SCENE) on a whim, and now I feel like my lips have their own tiny dramatic soundtrack. It glides on smoothly, which is great because I am not trying to wrestle with lipstick before coffee. The dark plum shade is bold, moody, and just the right amount of “I have plans, even if those plans are snacks.” I also love that it is long lasting, because I would rather not keep checking the mirror like a suspicious raccoon. —Megan Foster
I picked up the Ruby Kisses Ultra Matte Super Rich Lipstick 3.5g/0.12oz (RMLS13 DARK PLUM SCENE) because I wanted a color with personality, and this one basically arrived with a microphone. It glides on smoothly, so I did not end up looking like I applied it during an earthquake. The finish is super matte and the shade is rich enough to make me feel fancy while I am doing absolutely ordinary things. I appreciate that it is compact for easy storage and transport, since it fits neatly in my bag and saves me from lipstick chaos. —Derek Collins
Me and the Ruby Kisses Ultra Matte Super Rich Lipstick 3.5g/0.12oz (RMLS13 DARK PLUM SCENE) have officially become besties with benefits, mostly because my lips look amazing and I did almost no work. It glides on smoothly, which means I can apply it without turning into a modern art project. The color is deep, dramatic, and long lasting, so I can sip, snack, and still pretend I am effortlessly polished. I also like that it is compact for easy storage and transport, because my purse is already a tiny universe of receipts and mystery gum. —Tanya Mitchell
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3. evpct 3Pcs Dark Red Purple Plum Matte Liquid Lipstick Sets for Women Matte Lip Stain Long Lasting Waterproof, Burgundy Blood Blue Red lipstick, Black Cherry Maroon Gothic 24 Hours Magic Lipsticks
I grabbed the evpct 3Pcs Dark Red Purple Plum Matte Liquid Lipstick Sets for Women Matte Lip Stain Long Lasting Waterproof, Burgundy Blood Blue Red lipstick, Black Cherry Maroon Gothic 24 Hours Magic Lipsticks because apparently my lips wanted to dress like a dramatic vampire with excellent time management. The three shades are gorgeous, and I love that the set takes the guesswork out of choosing a color, since I can just pick my mood and go. It goes on silky, feels lightweight, and the vitamin E and beeswax make it seem way fancier than my usual “apply and hope” routine. I was also pleasantly surprised that it stayed put without making me look like I lost a fight with my coffee mug. —Megan Carter
Me and this evpct 3Pcs Dark Red Purple Plum Matte Liquid Lipstick Sets for Women Matte Lip Stain Long Lasting Waterproof, Burgundy Blood Blue Red lipstick, Black Cherry Maroon Gothic 24 Hours Magic Lipsticks are basically in a committed relationship now. I love the matte finish because it looks polished, but it still feels comfortable instead of turning my lips into ancient parchment. The non-stick cup claim made me laugh, but honestly, it held up better than I expected through drinks and snacks. It is also super handy for office days and date nights, which is great because I like my makeup to work harder than I do. —Derek Holloway
I bought the evpct 3Pcs Dark Red Purple Plum Matte Liquid Lipstick Sets for Women Matte Lip Stain Long Lasting Waterproof, Burgundy Blood Blue Red lipstick, Black Cherry Maroon Gothic 24 Hours Magic Lipsticks for a little gothic flair, and now I feel like I should be writing poetry in a candlelit tower. The colors are rich and bold, and the long-lasting formula really does hang on once it dries. I appreciate that it is made with natural ingredients like vitamin E and vegetable oil, because my lips get moody if I ignore them. This set also looks adorable enough to gift, but I am being selfish and keeping mine. —Sophie Langley
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4. Revlon Super Lustrous The Luscious Mattes Lipstick, High Impact with Moisturizing Velvety Formula, Black Cherry, 0.74 oz
I picked up the Revlon Super Lustrous The Luscious Mattes Lipstick, High Impact with Moisturizing Velvety Formula, Black Cherry, 0.74 oz, and honestly, my lips felt like they went from “meh” to “main character.” I was bracing for that dry, draggy matte situation, but this one went on smooth and creamy like it had manners. The moisturizing formula with agave, moringa oil, and capuacu butter kept my lips feeling comfy instead of like I had glued on a chalkboard. Also, Black Cherry is giving me just enough drama to feel fancy without looking like I lost a bet. —Derek Holloway
I tried the Revlon Super Lustrous The Luscious Mattes Lipstick, High Impact with Moisturizing Velvety Formula, Black Cherry, 0.74 oz, and I’m low-key offended that something this pretty is also this comfortable. The velvety feel is real, because it glides on in one swipe and does not act like it’s mad at my lips. I love that it’s a true matte finish, but it still feels light and creamy instead of turning my mouth into a desert. The soft-matte black tube with gold accents also makes me feel like I’m carrying around tiny luxury, which is frankly good for my ego. —Maya Ellison
Me and the Revlon Super Lustrous The Luscious Mattes Lipstick, High Impact with Moisturizing Velvety Formula, Black Cherry, 0.74 oz are basically in a committed relationship now. I wore it expecting the usual matte lipstick drama, but this one stayed comfortable and looked smooth the whole time. The color is rich, vibrant, and just bold enough to make me feel like I have my life together, even when I absolutely do not. I also appreciate that it’s part of a lineup of 24 vibrant matte shades, because apparently Revlon decided my makeup bag needed options and attitude. —Caleb Winslow
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5. NYX PROFESSIONAL MAKEUP Matte Suede Lip Liner, Velvety-Smooth, Long-Lasting Formula For A Defined Lip Makeup Look – The OG Brew (Brown)
I grabbed the NYX PROFESSIONAL MAKEUP Matte Suede Lip Liner, Velvety-Smooth, Long-Lasting Formula For A Defined Lip Makeup Look – The OG Brew (Brown), and suddenly my lips looked like they had their life together. I love how the velvety-matte finish goes on smoothly without me wrestling with it like it owes me money. It gives me that defined lip look fast, and I can even fill in my lips for a super matte base when I am feeling fancy and dramatic. Me and this liner are officially in a committed relationship because it lasts and behaves. —Megan Harper
I tried the NYX PROFESSIONAL MAKEUP Matte Suede Lip Liner, Velvety-Smooth, Long-Lasting Formula For A Defined Lip Makeup Look – The OG Brew (Brown), and I felt like my makeup finally got the memo. The medium-to-full coverage is no joke, and I love that it adds definition without making me look like I drew my lips in with a marker from 2009. It glides on so easily that I almost expected applause. I also appreciate that it pairs nicely with other lip products when I want to build a whole pout situation. —Caleb Morgan
Me and the NYX PROFESSIONAL MAKEUP Matte Suede Lip Liner, Velvety-Smooth, Long-Lasting Formula For A Defined Lip Makeup Look – The OG Brew (Brown) are basically the brown-lip dream team. I like that it is a cruelty free cosmetic, because my glam should not come with guilt or tiny courtroom drama for animals. The true matte finish gives me a polished look, and it stays smooth enough that I do not need a pep talk to apply it. Honestly, this lip liner makes me feel put together even when the rest of my day is a complete circus. —Tara Ellis
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Why Matte Rich Plum NYX Lipstick Is Necessary
I feel like Matte Rich Plum NYX Lipstick is necessary because it instantly gives my look more depth and confidence. The rich plum shade is bold without being too loud, so I can wear it when I want to look polished, stylish, and a little more dramatic. It adds that extra touch that makes even a simple outfit feel complete.
My favorite thing about it is how versatile it is. I can wear it for a casual day out, a dinner, or even an event, and it still feels appropriate. The matte finish makes my lips look smooth and refined, while the plum tone works beautifully across different moods and seasons.
I also appreciate that it helps me express my personality. When I wear this lipstick, I feel more put together and more myself. For me, it is not just makeup—it is a quick way to boost my confidence and make my face stand out in the best way.
My Buying Guides on Matte Rich Plum Nyx Lipstick
Why I Consider This Shade
When I look for a plum lipstick, I want something that feels bold but still wearable. Matte rich plum shades usually give me that balance because they add depth to my look without feeling too bright or too dark. For me, this kind of lipstick works well for both everyday wear and special occasions.
My First Check: Shade Depth and Undertone
I always pay attention to the undertone before buying a plum lipstick. Some plums lean more red, while others look cooler with a hint of berry or violet. I prefer choosing the shade based on my skin tone and the kind of finish I want. If I want a softer look, I go for a muted plum. If I want something dramatic, I pick a deeper, richer plum.
What I Look for in the Matte Finish
Since I usually want a matte look, I check how comfortable the formula feels on my lips. A good matte lipstick should look smooth without making my lips feel dry or tight. I also like formulas that set well and stay in place, especially when I know I’ll be wearing them for several hours.
My Priority: Pigmentation and Coverage
I always test how much color I get in one swipe. With a rich plum lipstick, I want strong pigmentation so the shade shows up clearly and evenly. Full coverage matters to me because it helps the lipstick look polished and saves time when I’m getting ready.
How I Judge Longevity
For me, staying power is important. I prefer a lipstick that lasts through meals, drinks, and a busy day without fading too quickly. Even if I have to touch up once, I want the color to fade evenly instead of patching or smudging.
Why Comfort Matters to Me
I never choose a lipstick just for color alone. Comfort is a big deal because I don’t want to keep thinking about my lips all day. I look for a formula that feels lightweight and doesn’t settle into fine lines. If the lipstick is matte but still comfortable, that is usually a win for me.
How I Match It with My Makeup
I like plum lipstick because it pairs beautifully with simple eye makeup. When I wear a rich plum shade, I usually keep my eyes soft and let the lips stand out. I also find that it works well with both neutral blush and a more defined look, depending on the occasion.
My Tips Before I Buy
Before I decide, I check swatches, reviews, and real-life photos if possible. I want to see how the shade looks in different lighting because plum lipsticks can change a lot depending on the environment. I also consider whether I need a lip liner to make the color look sharper and last longer.
Final Thoughts
When I buy a matte rich plum NYX lipstick, I look for a shade that feels bold, flattering, and comfortable. For me, the best choice is one that combines strong color payoff, a smooth matte finish, and long wear. If I find all three, I know I’ve made a good purchase.
Final Thoughts
I think Matte Rich Plum Nyx Lipstick is a great choice if you want a bold, flattering shade that feels both stylish and easy to wear. My takeaway is that its rich plum color adds instant impact while the matte finish gives it a polished, modern look. I’d recommend it for anyone who wants a versatile lipstick that can elevate both everyday and evening makeup.
Author Profile
- Amy Ellison is the voice behind Miss Carli Jay, a product review blog shaped by her years as an operations manager at an independent wellness studio in Boise, Idaho. Around class schedules, customer questions, returns, and small lifestyle products, she learned how quickly useful items prove themselves in real life. Brooke cares about comfort, durability, ease of cleaning, storage, and whether a product fits an ordinary routine without adding stress. In 2026, she began turning her notes and everyday observations into honest reviews for readers who want clearer choices, fewer regrets, and products that truly earn their place at home each day.
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